affection

OFFICIAL BABY BOOMER EXAM
Answers below

1. “Kookie; Kookie. Lend me your ________________.”

2. The “battle cry” of the hippies in the sixties was
“Turn on; tune in;________________.”

3. After the Lone Ranger saved the day and rode off into
the sunset, the grateful citizens would ask, “Who was
that masked man?” Invariably, someone would answer,
“I don’t know, but he left this behind.” What did he leave
behind?__________________

4. Folk songs were played side by side with rock and roll.
One of the most memorable folk songs included these
lyrics: “When the rooster crows at the break of dawn,
look out your window and I’ll be gone. You’re the reason
I’m travelling on,_______________________.”

5. A group of protesters arrested at the Democratic con-
vention in Chicago in 1968 achieved cult status, and were
known as the ________________.

6. When the Beatles first came to the U.S. in early 1964, we
all watched them on the ________________show.

7. Some of us who protested the Vietnam war did so by
burning our ________________.

8. We all learned to read using the same books. We read
about the thrilling lives and adventures of Dick and Jane.
What was the name of Dick and Jane’s dog?______

9. The cute, little car with the engine in the back and the
trunk (what there was of it) in the front, was called the
VW. What other name(s) did it go by? ___________ &
________________

10. A Broadway musical and movie gave us the gang names
the ________________and the ________________.

11. In the seventies, we called the drop-out nonconformists
“hippies.” But in the early sixties, they were known as
________________.

12. William Bendix played Chester A. Riley, who always
seemed to get the short end of the stick in the
television program, “The Life of Riley.” At the end of
each show, poor Chester would turn to the camera and
exclaim, “What a ________________.”

13. “Get your kicks, ________________.”

14. “The story you are about to see is true. The names
have been changed ________________.”

15. The real James Bond, Sean Connery, mixed his martinis
a special way: ________________.

16. “In the jungle, the mighty jungle, ________________.”

17. That “adult” book by Henry Miller - the one that con-
tained all the “dirty” dialogue - was called _________.

18. Today, the math geniuses in school might walk around
with a calculator strapped to their belt. But back in the
sixties, members of the math club used a _________.

19. In 1971, singer Don Maclean sang a song about “the day
the music died.” This was a reference and tribute to
________________.

20. A well-known television commercial featured a driver
who was miraculously lifted through thin air and into the
front seat of a convertible. The matching slogan was
“Let Hertz ________________.”

21. After the twist, the mashed potatoes, and the watusi, we
“danced” under a stick that was lowered as low as we
could go in a dance called the ________________.

22. “N-E-S-T-L-E-S; Nestles makes the very best ________.”

23. In the late sixties, the “full figure” style of Jane
Russell and Marilyn Monroe gave way to the “trim” look,
as first exemplified by British model ________________.

24. Sachmo was America’s “ambassador of goodwill.” Our
parents shared this great jazz trumpet player with us.
His name was ________________.

25. On Jackie Gleason’s variety show in the sixties, one of
the most popular segments was “Joe, the Bartender.”
Joe’s regular visitor at the bar was that slightly off-
center, but lovable character, ________________. (The
character’s name, not the actor’s.)

26. We can remember the first satellite placed into orbit.
The Russians did it; it was called ________________.

27. What takes a licking and keeps on ticking?__________.

28. One of the big fads of the late fifties and sixties was a
large plastic ring that we twirled around our waist; it
was called the ________________.

29. The “Age of Aquarius” was brought into the mainstream
in the Broadway musical ________________.

30. This is a two-parter: Red Skelton’s hobo character (not
the hayseed; the hobo) was ________________.
Red ended his television show by saying, “Good night,
and ________________.”

ANSWERS

1. “Kookie; Kookie; lend me your comb.” If you said “ears,”
you’re in the wrong millennium, pal; you’ve spent way
too much time in Latin class.

2. The “battle cry” of the hippies in the sixties was “Turn
on; tune in; drop out.” Many people who proclaimed
that 30 years ago today are Wall Street bond traders
and corporate lawyers.

3. The Lone Ranger left behind a silver bullet. Several of
you said he left behind his mask. Oh, no; even off the
screen, Clayton Moore would not be seen as the Lone
Ranger without his mask!

4. “When the rooster crows at the break of dawn, look out
your window and I’ll be gone. You’re the reason I’m
travelling on; Don’t think twice, it’s all right.”

5. The group of protesters arrested at the Democratic
convention in Chicago in 1968 were known as the
Chicago seven. As Paul Harvey says, “They would like
me to mention their names.”

6. When the Beatles first came to the U.S. in early 1964, we
all watched them on the Ed Sullivan Show.

7. Some of us who protested the Vietnam war did so by
burning our draft cards. If you said “bras,” you’ve got
the right spirit, but nobody ever burned a bra while I
was watching. The “bra burning” days came as a by-
product of women’s liberation move- ment which had
nothing directly to do with the Viet Nam war.

8. Dick and Jane’s dog was Spot. “See Spot run.”
Whatever happened to them? Rumor has it they have
been replaced in some school systems by “Heather Has
Two Mommies.”

9. It was the VW Beetle, or more affectionately, the Bug.

10. A Broadway musical and movie gave us the gang names
the Sharks and the Jets. West Side Story.

11. In the early sixties, the drop-out, non-conformists were
known as beatniks. Maynard G. Krebs was the classic
beatnik, except that he had no rhythm, man; a beard, but
no beat.

12. At the end of “The Life of Riley,” Chester would turn to
the camera and exclaim, “What a revolting development
this is.”

13. “Get your kicks, on Route 66.”

14. “The story you are about to see is true. The names have
been changed to protect the innocent.”

15. The real James Bond, Sean Connery, mixed his martinis
a special way: shaken, not stirred.

16. “In the jungle, the mighty jungle, the lion sleeps tonight.”

17. That “adult” book by Henry Miller was called Tropic of
Cancer. Today, it would hardly rate a PG-13 rating.

18. Back in the sixties, members of the math club used a
slide rule.

19. “The day the music died” was a reference and tribute to
Buddy Holly.

20. The matching slogan was “Let Hertz put you in the
driver’s seat.”

21. After the twist, the mashed potatoes, and the watusi, we
“danced” under a stick in a dance called the Limbo.

22. “N-E-S-T-L-E-S; Nestles makes the very best………..
chooo-c’late.” In the television commercial, “chocolate”
was sung by a puppet - a dog. (Remember his mouth
flopping open and shut?)

23. In the late sixties, the “full figure” style gave way to the
“trim” look, as first exemplified by British model Twiggy.

24. Our parents shared this great jazz trumpet player with
us. His name was Louis Armstrong.

25. Joe’s regular visitor at the bar was Crazy Googenhiem.

26. The Russians put the first satellite into orbit; it was
called Sputnik.

27. What takes a licking and keeps on ticking? A Timex
watch.

28. The large plastic ring that we twirled around our waist
was called the hula-hoop.

29. The “Age of Aquarius” was brought into the mainstream
in the Broadway musical “Hair.”

30. Red Skelton’s hobo character was Freddie the Free-
loader. (Clem Kaddiddlehopper was the “hay seed.”)
Red ended his television show by saying, “Good night,
and may God bless.”

Mr. Harris had a new secretary who was such a pretty young thing and so eager to please that he decided to “work late” and to take her to dinner tonight. So he called up his wife to tell her he would be late and she replied, “No problem.”

So Mr. Harris treated his secretary to dinner at a fancy restaurant where they had one drink too many. After dinner with her, it was obvious that Mr. Harris would get lucky tonight when the girl asked him to take her home. When they got to the secretary’s home, they did the wild thing for over two hours. When it was over, Mr. Harris went to the bathroom to freshen up and get ready to go home. Looking into the mirror, he noticed that he had a huge hickey on his neck. He had no idea what he was going to tell his wife and fell into a state of panic but he had no choice but to go home and face the music as it was getting quite late.

Putting his key into the lock, he heard his dog come barking and scratching at the door. He thought, “Aha! I got an idea.” He entered the house, fell on the carpet and pretended to fight off the affectionate dog.

Holding his neck in one hand, he walked into the bedroom and exclaimed, “Honey! Look what the dog did to my neck!”

Mrs. Harris looked up, ripped open her bathrobe and said, “That’s nothing. Look what he did to my tits!”

These are the nominees for the Chevy Nova Award. This is given out in honour of the GM’s fiasco in trying to market this car in Central and South America. “NO VA” means, of course, in Spanish, “it doesn’t go”.

1. The Dairy Association’s huge success with the campaign “Got Milk?” prompted them to expand advertising to Mexico. It was soon brought to their attention that the Spanish translation read “Are you lactating?”

2. Coors put its slogan, “Turn It Loose” into Spanish where it was read as “Suffer From Diarrhoea.”

3. Scandinavian vacuum manufacturer Electrolux used the following in an American campaign: “Nothing sucks like an Electrolux.”

4. Clairol introduced the “Mist Stick,” a curling iron, in Germany only to find out that “mist” is slang for manure. Not too many people had use for the “Manure Stick.”

5. When Gerber started selling baby food in Africa, they used the packaging as in the US, with the smiling baby on the label. Later they learned that in Africa, companies routinely put pictures on the labels of what’s inside, since many people can’t read.

6. Colgate introduced a toothpaste in France called Cue, the name of a notorious porno magazine.

7. An American T-shirt maker in Miami printed shirts for the Spanish market which promoted the Pope’s visit. Instead of “I Saw the Pope” (El Papa), the shirts read “I Saw the Potato” (la papa).

8. Pepsi’s “Come Alive With the Pepsi Generation” translated into “Pepsi Brings Your Ancestors Back From the Grave” in Chinese.

9. The Coca-Cola name in China was first read as “Kekoukela” meaning “Bite the wax tadpole” or “female horse stuffed with wax”, depending on the dialect. Coke then researched 40,000 characters to find a phonetic equivalent “kokou kole,” translating into “happiness in the mouth.”

10. Frank Perdue’s chicken slogan, “It takes a strong man to make a tender chicken” was translated into Spanish as “it takes an a aroused man to make a chicken affectionate.”

11. When Parker Pen marketed a ball-point pen in Mexico, its were supposed to have read, “It won’t leak in your pocket and embarrass you.” The company thought that the word “embarazar” (to impregnate) meant to embarrass, so the ad read: “It won’t leak in your pocket and make you pregnant!”

12. When American Airlines wanted to advertise its new leather first class seats in the Mexican market, it translated its “Fly In Leather” campaign literally, which meant “Fly Naked” (vuela en cuero) in Spanish.